Archive for March, 2018

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You’ve probably read plenty of articles about artists who famously mismanaged their money. So for a change of pace, let’s focus on a few that did the opposite. Simply listing off the richest musicians in the world, though, isn’t enough. We’re looking for more than artists who can sell/stream a lot of music, pack large stadiums, […]

A co-branding partnership is when two or more brands come together for a new project or service. The separate brands have their own customers and associated behaviors but when partnered together add value and help generate buzz or sales. Music is powerfully influential to audiences. It highlights personal messages, emotions, and behavior. This gives bands […]

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